Suicide prevention resources on Google Search

Three out of four people in the United States come to the internet first with questions about their health and wellness. The pandemic has exacerbated the need for high-quality, timely and actionable health information — in fact, since 2020, people are searching for “mental health hotline” twice as much as they did before. On Search, we work to connect people in crisis situations to reliable support as quickly as possible.

Today, when you search for information about suicide prevention in the U.S., you’ll find a new, easy-to-remember hotline number and chat support at the top of your search results. We’ve updated this to reflect the new national mental health crisis hotline number, 988. Services are provided by the 988 Suicide and Crisis Lifeline, a network of more than 200 state and local call centers funded by the U.S. Department of Health and the Substance Abuse and Mental Health Services Administration (SAMHSA).

Suicide is a leading cause of death among people of all ages globally. According to the Centers for Disease Control and Prevention (CDC), suicide is the second-leading cause of death among individuals between the ages of 10-14 and 25-34 in the U.S. While Google has included suicide prevention information at the top of relevant search results for many years, this new hotline will make it easier for people in emotional distress and seeking mental health support to get help.

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