Visualizing Google Search interest in Brazil’s 2022 presidential debate

One of the highlighted features of the online hub is a pre-debate dashboard with information about each candidate, topics of interest, and region trends. The dashboard was built focused on mobile screens using Google Data Studio and Google Trends data.

Our goal with the pre-debate dashboard is to allow journalists to interact with the data to find interesting trends for specific candidates and themes throughout 2022. But we also want to give context into how the debate will alter the trends.

With those goals in mind, we built a dashboard that allows journalists and the public in general to see trends about the candidates since the beginning of the year, and breakdowns per region and themes, which can be viewed through the data studio interface.

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